Influence by Robert B. Cialdini. A book about persuasion and influence and how it can be used to other people's decision.
Fooled by Radomness by Nassim Nicholas Taleb. The Book tackles the probability of how the minds work and why we are so easily fooled by randomness.
Breakthrough Advertising by Eugene M. Schwartz. One of the best book on advertising and how it can help increasing your sales.
Business Adventures by John Brooks. A great compilation of stories about different companies and how they conquer the world of finance and marketing.
How to Win Friends and Influence People by Dale Carnegie. A timeless book of advice on how to achieve your goal and use it on the competitive world of modern technology.
Enter your text heSimple Numbers, Straight Talk, Big Profits! by Greg Crabtree. A guide fro small businesses and to help in the financial side of a business.re...
The 22 Immutable Laws of Marketing by Al Ries & Jack Trout. A business book about the rules and laws of marketing.
The E-Myth Revisited by Michael E. Gerber. A book about understanding and explaining the difference between working for a company or running a company.